What does 8VA mean?

‘8va’ (pronounced ‘eight-vee-ay’) is a music symbol, derived from the Italian word ‘ottava’ meaning octave. If written on a piece of music it indicates that the musician should play an octave, eight notes higher.

Similarly, the name 8va Marketing represents taking you to the next level, the development and growth of your business or individual profile, ensuring financial growth and ultimately success.

Client spotlight

Hutchings Pianos website was well positioned in terms of search rankings, but it was not producing results. 8VA Marketing analysed the store's online marketing strategy and provided a new Strategic Site Direction Plan.

The result: Unique Browsers to the site increased phenomenally by 102%

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Welcome to 8VA Marketing

8VA Marketing is a specialist, full service marketing company, created and managed by an accredited marketing professional with passion for the music business and proven results. 8VA Marketing can support your business with innovative and strategic:
  • websites, copywriting, online marketing
  • direct mail, email, mobile marketing
  • PR & event management services
  • press releases, publicity
  • sales promotions & incentives
  • customer acquisition or retention campaigns
  • point of sale, signage, merchandise
  • brochures & catalogues
  • social network marketing
  • market research
  • brand creation or renewal
  • strategic marketing plans
  • short-term or long-term marketing projects
  • business development

Our expertise extends across all marketing disciplines and a wide range of industries, but we specialise in the music, sound and entertainment sector, nationally and internationally. Clients include music stores, music wholesalers and distributors, music industry organisations and associations, the music education market, artists, venues, businesses providing music-related services and corporations wishing to incorporate music into their next event or campaign

With tailored packages to suit all budgets and an optional free marketing audit, we make it easy for you to start your journey along the road to growth and success.